The Mall of the Emirates is considered one of the world's leading shopping centers, home to more than 560 international stores of all sorts of fashion, sports, consumer electronics, home and lifestyle brands. These include over 80 global fashion empires that are located in the "Fashion Dome" and the "Via Rodeo". In addition, visitors will find a fantastic selection of family-friendly entertainment, including Ski Dubai (the first indoor ski resort with a snowpark in the Middle East), the Dubai Community Theater and Arts Center (DUCTAC), the multiplex cinema VOX Cinemas with 14 screens, the Magic Planet entertainment center for the whole family, the largest Carrefour supermarket in all of Dubai and more than 90 restaurants and cafes. The mall is located at Umm Suqueim Road junction on Sheikh Zayed Road, adjacent to two 5-star hotels - the Kempinski Mall of the Emirates and the Sheraton Dubai Mall of the Emirates.
Compared to Madinat Jumeira, it's more of a standard mall, but it's very large. Unique selling point: The "ski slope" in the middle of the desert, which could certainly have been dispensed with.