Seahorse World originally opened as a breeding farm, supplying China's holistic medicine industry with seahorses. As the business grew, it reinvented itself as a tourist attraction and since 2017, the company has been highly active in marine conservation,
most notably in its efforts to bring the red handfish back from the brink of extinction.
Found only in Tasmania, the red handfish walks rather than swims, using its fins to crawl along the seabed, and marine biologists estimate that there are only 100 adults left in the wild. Working in conjunction with the National Handfish Recovery Team, Seahorse World housed the first clutch of red handfish babies born in captivity. The breeding program was a success; the handfish pups survived and were later released into the wild.